BenQ 55″ 4K Smart Signage – ST5501K

View vivid images on a 4K UHD anti-glare display

Ready-to-use with its built-in Android™ OS
Utilize your display in more ways with an OPS slot-in PC
Flip the display for portrait or landscape viewing
Easily create content using custom X-Sign templates


Smart Signage size 55” and below are compatible with Easy to Go

All-in-One, Clutter Free Solution

Android Built-In

Built-in Android means that BenQ ST5501K is ready to work as soon as operators plug it in. There’s no need to hook it up to a PC or other device to serve content, and embedded speakers provide for ST5501K’s audio needs. With no cables to hide, the all-in-one ST5501K fits neatly on shelves and reduces clutter.

USB Plug & Play

ST5501K ‘s plug-and-play simplicity enables you to access and play multimedia files directly from a USB flash drive. Requiring no PC connection or complicated cable setup, ST5501K ensures a holistic shopping experience with the most hassle-free installation.

Wireless Solution for Seamless Collaboration

InstaShare is the software designed for seamless wireless presentation and collaboration during lectures. It allows the smooth streaming of visual, audio files and Full HD quality videos. Users can also mirror content from mobile devices, and invite up to 16 participants for seamless collaboration.

Display Performance Excellence

Flexible and Sleek Design for All Retail and Corporate Environments

BenQ Smart Signage series comes with a wide range of sizes, and an iron frame that covers all sides of the signage, ensuring a sleek and robust design that can provide a consistent look for retail and corporate spaces.

Flawless Display in Portrait and Landscape View

Unlike anything else available on the market, BenQ Bar Type displays are built to ensure flawless portrait and landscape view. This choice between vertical and horizontal installation greatly increases flexibility when operators are designing and arranging their stores.

4K2K UHD Unparalleled Clarity

An ultra-high definition resolution of 4K2K (3840 x 2160) offers not only the most exquisite image details for an optimal viewing experience but also four times more information and workspace than a 1080p full HD display, enhancing your efficiency and productivity.

Powerful Performance & Drive

The combination of 32GB system storage and 2GB RAM memory ensures delivery of smooth, seamless display performance at all times, even while the smart signage is multitasking between applications.

Reliable Operation

An amazing life of 30,000 hours translates to years of reliable display service and industrial-class performance far more economical than consumer models. Built with better cooling techniques reaching longer runtimes for at least 18 hours a day that is safer.

Easy to Install

Lightweight Design

Our smart signage displays can be easily mounted or rearranged to suit diverse uses, which saves you plenty of costs and manpower on signage installation, and eventually facilitates different display configurations in stores, offices, and other commercial establishments.

Slim & Stylish Design

A narrow bezel and slim design boasts a stylish outlook befitting any in-store environment, whether it’s a trendy café or a sophisticated boutique store.

Integrated X-Sign 2.0 Software with Smart Signage Content Templates

X-Sign Designer

BenQ’s X-Sign 2.0 takes the hassle out of designing signage content. Included with ST5501K, BenQ’s exclusive X-Sign software provides content templates that are especially designed for long-and-narrow bar-type displays, making it easy for operators to quickly design and roll out new promotional material. The templates also let operators add images, videos, and scrolling text to their marketing materials. The long-size templates let operators create marketing content easily while the ability to enrich materials with media content will boost the store’s bottom line.

Instant Price Updates

Updating prices and other fluctuating content is easy. Operators just need to modify a centralized .csv file in the cloud.

Real Time Messages

X-Sign lets operators push real-time messages to the display network to create instant excitement.

QR Code Interaction and Analysis

X-Sign allows operators to embed QR Codes that, when scanned, can offer customers the latest promotional information. X-Sign also offers QR Code analysis to let operators see when and where customers are interacting with content. This analysis can help operators quickly adjust their offers to match customer interest.

Broadcast YouTube Live Streaming across Multiple Displays

With X-Sign, operators can insert live YouTube broadcasts of product launches on Smart Signage in real time, which makes promoting new products instant and easy.

Centralized Remote Display Management

X-Sign’s intuitive interface makes it easy for operators to monitor and manage all remote displays from a central, off-site location. With X-Sign, operators can keep tabs on display performance in real-time and receive instant alerts about any issues. Loaded with functionality, X-Sign also allows operators to see what content is playing on each display, manage updates, restart displays, and manage screen on/off and volume settings.

Hassle-Free Display Management

With cloud features, BenQ DMS combined Device Info and Management, Apps Management and OTA (Over-the-Air) Update to provide you an ultimate device management solution for your productivity.

Device Info and Management

Remotely control your displays with DMS Cloud via Internet. It’s an effective way to lower TCO and energy consumption for your operation.

Apps Management

Install Android™ apps for a selection of displays through our cloud server. DMS Cloud is designed to save you the hassles of repetitive manual installation work.

OTA (Over-the-Air) Update

Upgrade the latest BenQ firmware for your displays through our OTA Update support and keep them running smoothly at all times.

More Features
DMS Local

DMS Local is a Device Info and Management software based on windows OS. For users who would like to control your displays remotely via LAN, you can download DMS Local software for your operation.

MDA (Multiple Display Administrator)

For users who would like to control your displays remotely via RS232, you can download MDA software for your operation.

Specification: BenQ 55″ 4K Smart Signage – ST5501K





Backlight Type



All Specifications


Screen Size

Backlight / Lightsource

Contrast Ratio (Typical)

Viewing Angle (Horizontal / Vertical)

178° / 178°
Display Orientation

Landscape / Portrait
Active Area (Horizontal × Vertical)(mm)

1209.6 × 680.4
Resolution (Pixel)

UHD 3840 x 2160
Brightness (Typical) (nits)

Light Life (typical) (hrs)

Aspect Ratio



VGA In/Out

x1 / NA
DVI Input/Output

x1 / NA

x1 / NA
Display Port In/Out

x2 / NA
RJ45 Port In/Out

x1 / No
Internal Speaker (Amp)

5W x 2


Weight (Without / With Packing) (kg)

15.0 / 20.8
Dimension (W×H×D) (mm)

1243.2 x 714.0 x 69.6
Bezel Width (top/bottom/left/right) (mm)

13.9 / 13.9 / 13.9 / 13.9
Wall Mounting (VESA) (mm)

400 x 400 (4-M6)


Operation Temperature

0°C ~ 40°C
Storage Temperature

-10°C ~ 60°C


On-Screen Display Languages

English / French / German / Dutch / Polish / Russian / Czech / Danish / Swedish / Italian / Romanian / Finnish / Norwegian / Greek / Hungarian / Spanish / Portuguese / Traditional Chinese / Simplified Chinese / Arabic / Japanese / Thai / Persian / Vietnamese / Korean (25L)

SW support


Device Management Solution (DMS)



Remote Control

Power Cord (By Region)

VGA Cable

Quick Start Guide

User’s Manual (electronic file)

HDMI Cable




AC Power Switch


100V ~ 240V, 50Hz / 60Hz



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